Marketing & AI in Action: Adobe AI Forum Munich

On January 22, 2026, the digital and marketing community will gather at the Bergson Kunstkraftwerk Munich to shape the future of artificial intelligence in marketing, creative processes, and workflow orchestration. The event will focus on practical insights into agentic AI, personalized customer experiences, and innovative Adobe solutions that help companies deploy AI strategically.

A Day Dedicated to Transformation

The Adobe AI Forum brings together thought leaders from marketing, technology, and product leadership. Adobe experts, customers, partners, and industry professionals exchange views on the latest trends in AI-powered marketing strategies, content scaling, and agent-based workflows. This fosters valuable connections, inspiration, and ideas that drive digital transformation.

What to expect on-site:

Visionary Keynotes:
Start with deep insights into the Adobe vision. Learn how AI seamlessly combines creativity and technology to solve complex business challenges.
Focus on Agent-Based Workflows:
In fireside chats and customer talks, it will be explored how AI agents are transforming marketing roles and freeing teams from repetitive tasks.
Deep Dives into the Adobe Experience Cloud:
Experience in practical breakout sessions how tools like Adobe GenStudio, Firefly, and Express work together to scale content in seconds.
Networking & Live Demos:
Use the breaks to exchange ideas with like-minded peers and test the latest solutions directly at the demo stations.

Meet Prime Force on-site

Prime Force will also be present in Munich. Take the opportunity for a personal conversation with us: Stefan Heyn will be on-site and looks forward to discussing digital transformation, content performance, and AEM migration. For specific deep dives into AI implementation, Stefan will be happy to put you in touch with our AI experts and orchestrate further exchange for you. Feel free to approach him directly or connect in advance!